News — Brand Content Creatives
A Lesson in Culture: "We are the music makers and we are the dreamers of the dreams"
Posted by Mia Wright on
If the question was asked, to name a movie that best depicts the genius (and madness) behind brand building, none other than cult classic Charlie & the Chocolate Factory hits the nail on the head. Revisit that first time you saw the movie, likely on a rainy day in your 3rd grade class, causing for an inside recess. When the Golden Ticket was introduced, when we saw kids all over the world ripping up Wonka Bar wrappers with a mix of sheer terror and excitement in their eyes, we all became Charlie, we all wanted it so bad, without having to...